Kean Hub is a new university app designed for students and faculty. The app is designed to integrate all core services and functions provided by the university to create a central hub for everyone’s convenience.
Category
UI/UX Case Study
Deliverables
Research
Brand Identity
App Prototypes
Promotional Campaign
Opportunity
How do we improvise on campus portal for students and faculty at Kean University?
Solution
Create a new university app for students and faculty.
The current student
portal – KeanWise feels
Outdated
Inconvenient
Overwhelming
In a survey of 15 Kean students
42%
75%
98%
89%
Have attempted to use KeanWise on a smartphone
Felt the need of a new interface
Agreed on having all integrated services on one platform
Aware of Kean Mobile application
100%
Agreed on installing and using
the new app
Insights – create an app that is based on
Functionality
Simple and convenient
Compatibility
Smart & Available to use on all devices
Ease of Access
Secure to use and made for everyone
Personas
James
Age: Early 20’s
Occupation: Full-time student, creative major
Characteristics: Tech Enthusiast, Perseverant, Reliant
Profile: Needs access to student records, has a limited ability to
perform other tasks/requirements laid out by the college
“I like to get access to my records without any hassles and barriers. I don’t want to switch devices just because it doesn’t support one of the latest devices that I use frequently”.
Jackie
Age: Early 40’s
Occupation: Full-time faculty
Characteristics: On-the-Go, Helpful, Resourceful, Dedicated
Profile: Has limited ability to perform tasks, requires system overrides or additional permits to complete the given tasks
“I always find it cumbersome to go through the process of getting an ‘approval’ from the department to get a permit to fulfill certain tasks for my students.”
Mood-Board
Initial Wireframing – Low Fidelity prototype
Developed Wireframing – Medium Fidelity prototype
Designed Wireframing – High Fidelity prototype
User Flows
Start-up and exploration
Registering for a class
Scheduling an appointment
Kean Hub App Prototype
Promotional
Campaign
Posters, banners, and motion graphics on kiosks for use across the campus & social media posts for Kean's Instagram account.
After
Before
